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The tobacco companies pouredmore than $200,000 into Montana, a state with barely a million residents

As the creator of the almost iconic Hestia brand, he explained that on average, Hestia customers only smoke half a pack a week, which is much less than the one-pack-per-day a regular smoker is likely to consume. He reasoned that Hestia buyers, therefore, did not identify as smokers per se, but rather see themselves as connoisseurs of an excellent, natural, and additive-free tobacco product. In other words: For many consumers craft cigarettes are as much a status symbol as they are a fashion statement

What he didn't count on was the slog of getting his product through the FDA's approval process

120's: 6"x 4" x 0.5" Weight 2-OZ;